To effectively manage a campaign on the Chirpley platform, it's essential to follow the following steps:
Inviting Influencers: Select influencers whose audience aligns with your campaign goals and target demographics. We match the influencers based on you specified markets and niches.
Setting Content for Matched Influencers: Provide clear guidelines and objectives for the content you want influencers to create, ensuring it resonates with your brand and campaign message. You can precompose content per service for the influencer to use.
Reviewing Submitted Influencer Content: Regularly review the content submitted by influencers to ensure it meets your brand standards and campaign objectives. Provide feedback and guidance as needed. You can revise submitted content and create the perfect posts for your brand.
Tracking Campaign Statistics: Utilize the platform's analytics tools to track key metrics such as reach, likes, and comments. This data will help you evaluate the success of your campaign and make informed decisions for future initiatives.
Inviting influencers for you campaign services
Step 1: Select the campaign service you want to invite influencers for:
Step 2: Select influencers you want to invite for your campaign:
Setting Content for Matched Influencers
Step 1: To begin setting content for the influencers you wish to invite, simply click on the "Set Content" button.
Step 2: Set the content you guidelines you want the influencers to follow while creating content for your campaign.
Make sure you add a pitch and enough information for a clear scope on what you expect from the influencers:
Reviewing Submitted Influencer Content
Step 1: Navigate to the campaign content review page.
Step 2: Select the content that needs a review:
Step 3: Choose if your want to revise the submitted content, if you don't want any changes, you may approve the content and the offer will be completed when the content gets posted.
Step 4 (Only when revising): Make any necessary changes to the submitted content according to your brand guidelines and campaign objectives. Once you've finalized the revisions, send the content back to the influencer for review.
Tracking Campaign Statistics
When you visit your campaign dashboard, you gain access to a comprehensive array of statistics that provide valuable insights into the performance and allocation of resources. Among these metrics, you can track the distribution of your budget across various service types, enabling you to meticulously monitor how financial resources are being allocated to different aspects of the campaign. By having a clear understanding of where your budget is being directed, you can make informed decisions about optimizing your investment, ensuring that each aspect of the campaign receives adequate funding to maximize its effectiveness. This level of transparency empowers you to fine-tune your strategy, reallocate resources as needed, and ultimately drive better results for your campaign objectives.
